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Ikea 2018-03-29T22:28:01+00:00

Project Description

Ikea

I worked on the Ikea account for about a year, and in that time we created many different strategies for their many different demographics. This campaign targets college students and young adults. Because there comes a time when you’re just too old for furniture made out of milk crates.

Director: Steph Green

We built a mobile apartment to showcase a well-coordinated selection of Ikea furniture. Two college students lived inside while it cruised college campuses.