Project Description


A collection of older work, smaller work and random work of which I’m still very proud.

Maxell ~
I created this tribute ad after Jerry Garcia died. It ran in Rolling Stone, People, and Spin magazines, and was well recieved by Deadheads. Recently, it suddenly went viral on a bunch of Grateful Dead fan pages on the anniversary of the Grateful Dead’s final show, which is featured in the ad. It’s pretty amazing to see a piece of work that I created is still being appreciated after 24 years.

eCoverage ~
This .com set out to dominate the insurance business by changing the way people bought insurance. Then they lost funding. The end.

Herradura Tequila ~
Subtle ads for a subtle tequila.

EagleRider ~
EagleRider is the country’s largest motorcycle rental company, and tend to cater to Europeans looking for a fun way to tour the US. These ads ran in motorcycle enthusiast magazines, and were also translated to run in German, French, and Austrian tourist magazines and websites. I have no idea if they still made any sense.

Archie’s of Hollywood ~
Some local ads I did for my barber. They’ve been in the same place since 1965, which makes them real old school – not hipster old school.

The Mighty Ducks ~
I did these while I was freelancing at Disney. To promote DuckGear in the gift shop, The Ducks were just running rather generic column ads in the game program. I threw a few headlines at the execs to add some engagement. They loved them.

Raid ~
An ad I did during a short time on the SC Johnson account. Sometimes, the best strategy is to be completely terrifying.